top of page
Warm Smiling Woman in Black Hoodie.png

Hi! I'm Viditi, a
Product Designer/Builder

After half a decade of designing and building products, I have all the answers for "Why do we still need designers?".

Turning ambiguity into clarity, one product at a time

Give me a complex problem and I’ll probably respond with a series of whys until we get to what actually needs solving. I enjoy navigating ambiguity, taking products from 0 → 1, and finding that sweet spot between what the business wants and what users need.

Experience

Graduated from

Based in

6+ Years

NIFT, Chennai (2016-20)
Bachelor of Design

Lucknow, UP, India

Work Experience

Jun 2021 - Sep 2026 · Chennai

TNQTech (5+ Years),

Product Designer

  • Led the end-to-end design process for multiple B2B enterprise products.

  • Shaped UX strategies by bridging the business goals and user needs.

  • Redesigned complex workflows used by thousands of editors in scientific publishing industry reducing time and errors significantly.

Nov 2020 - Mar 2021 · Chennai

Liquidstone Design Studio

Graphic Designer

Creative Ad Campaigns, Print Advertising, Outdoor Advertising, Social Media Marketing, Logo Designing, Branding

Aug - Oct 2020 · Bengaluru

Nordic Seed Design

Communication Designer

Created mood boards for photoshoot of an apparel collection for Norwegian clients. As the studio closed due to covid, I could only work there for 3 months.

Jan - May 2020 · Bengaluru

Joker & Witch (Internship)

Content & Photography Intern

Styling, Photography, Content Writing, Blogging, Videography, Graphic Designing, Social Media Marketing

Jun - Jul 2019 · Chennai

The Hindu (Internship)

It was the most amazing experiences of my career. 8 weeks, 32 stories and a beautiful city Madras!

Look here to see my journey ->

Photojournalist Intern

claude-ai-icon.webp

Claude

figma.webp

Figma

cursor.jpeg

Cursor

Key Skills, Expertise & Tools

UX Strategy

Product Thinking

User Research

Usability Testing

Prototyping

UIUX Design

User-centered Design | Problem Framing | Problem Solving | AI-assisted Design | Data-driven Thinking | UX Evangelism | Stakeholder Management | Experimentation | Enterprise SaaS | B2B Products | Agile

|

1.webp
2.webp
4.webp
3.webp
5.webp

Adobe Creative Suite

Sofa picture.png

Community & Leadership

Organiser & Speaker · Friends of Figma, Chennai Meet-up

Organised a design meet-up at my organisation in partnership with Friends of Figma, Chennai. We brought 180+ designers together to share how AI is bridging the gap between design and development. I also took the stage to share how it’s already shifting our own design workflows.

Education & Certifications

nift.png
NIFT Chennai

Bachelor of Design | Communication Design | CGPA 8.9

ixdf.png
UX Management: Strategy & Tactics (Certificate)

Interaction Design Foundation (IxDF) | 2026

Simplilearn_logo.png
Advanced Certification in UIUX (Certificate)

Associated with IIIT, Bengaluru | Mar - Aug 2023

Awards & Achievements

TechFlip Excellence Award

TNQTech, Chennai | 2025

Hackathon 1st Runner Up

For exceptional leadership and strategic problem-solving

TNQTech, Chennai | 2025

For innovative ideas and execution
(received along with 2 team members)

Best Graduation Project, 2nd Prize

NIFT, Chennai | 2021

Meritorious Student, 2nd Prize

For the work done while interning for 6 months at Joker & Witch, Bengaluru

NIFT, Chennai | 2021

For scoring the second highest position in Communication Design department

Portfolio

I'm a graphic designer turned into a product designer. This is my product design work.

Let's create something meaningful.

With 5 years of experience in product design, I'm always looking to connect with ambitious teams, thoughtful people, and opportunities where I can create meaningful impact.

bottom of page